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Needs Assessment. Know your Plus 50 Market and their Needs. At the end of this presentation, you will know:. What a Plus 50 needs assessment is and why it is important How to approach the task of the needs assessment, using the resources and tools that you’ll find through C-PAD
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Needs Assessment Know your Plus 50 Market and their Needs
At the end of this presentation, you will know: • What a Plus 50 needs assessment is and why it is important • How to approach the task of the needs assessment, using the resources and tools that you’ll find through C-PAD • Ways to share the needs assessment results
A Plus 50 needs assessment will provide insights into: • The workforce development needs, objectives, and interests of your local plus 50 population • The workforce opportunities offered by local employers
A Plus 50 Needs Assessment may include these components: • A description of local plus 50 needs and interests • A description of local employer and industry needs • A market size estimate • Information about potential competitors and collaborators • Recommendations for program development and design
Without a needs assessment you are flying blind • You won’t know: • What your prospective customers want • Which are the best jobs • How many potential customers there are • Who might compete for your customers • Community resources you can call upon to build your program
Needs Assessment Steps Prepare for Needs Assessment Conduct Needs Assessment Share Results with Key Stakeholders
Assembling a needs assessment work group • Project manager • Small group – as few as just one additional person • Large group – can include people from: • Workforce Development • Continuing Ed • Student Services • Institutional Research • Marketing • A Plus 50 Volunteer • A Work-Study Student
Gearing up for the needs assessment • Decide what you plan to include • Make a timeline • Make an outline
Collecting data from potential customers: What do you want to know? • Career fields of interest • Services that would be the most helpful • What would make it easy (or hard) for them to participate in a program
Collecting data from potential customers: What method do you want to use? • Method • Surveys (online or paper) • Focus groups • Finding survey-takers and focus group participants
Story from the Field:Collecting Data from Potential Customers • Robert Gunnels, Southern Arkansas University Tech
Collecting data on local employer and industry needs • Why collect these data: • The Plus 50 program contributes to a labor supply with the skills employers are looking for • Labor market data resources: • In the Needs Assessment Toolkit • In additional resources listed on C-PAD
Story from the Field:Collecting Labor Market Data • Carol Davis, Spoon River College
Additional areas for data collection and analysis • Market size • Competitors • Potential partners
Analyzing and Reflecting on Data • Easy preliminary analysis • Automated reports from survey tools • Retrieving basic themes from focus group data • Fun next steps • Bring preliminary analysis to important stakeholders • Reflect! • Generate recommendations
With whom should you share the Needs Assessment results? • Departments that are partners or potential partners • Current and prospective community partners • Funders
Story from the Field:Sharing the Needs Assessment • Carol Davis, Spoon River College • Robert Gunnels, Southern Arkansas University Tech