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Fundraising for Your State

Discover the process of fundraising and the importance it holds for non-profit organizations. Learn effective publicity strategies, event preparation tips, and ways to avoid common fundraising mistakes. Explore past successful fundraisers and the benefits provided to members and the community.

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Fundraising for Your State

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  1. Fundraising for Your State Bob Donnelly (DE)

  2. Fundraising • It is the process of soliciting and gathering contributions by requesting donations from individuals, businesses and other foundations.

  3. Why should You Fundraise? • You fundraise for a sense of purpose or meaning that you find in your work. • Fundraising provides financial freedom for a non-profit to pursue their mission. • Most people continue to fundraise because they strongly believe in their mission and they have a vision for their organization.

  4. Publicity • The success of your Fundraiser depends on how much publicity your group can attract. Community awareness will always increase your overall financial results. • Press Releases • Website • Facebook • Flyers/Posters • Other Events

  5. Press Releases • Do public announcements. DSRC utilized radio talk show hosts, they did FREE announcements over the air. • Public Service Cable Channel (Free) • Newspaper ads (Small Fee) $180.00 sm ½ pg ad. • Target your audience. Delaware has a local free paper called the Spark that targets locals under 40yr.

  6. Website / Facebook • Society website and Facebook is the easiest way to spread the word, communicate and highlight your goals , thank your sponsors, thank individuals who made contributions and give constant updates. • E-mail- Spread the word, do the chain e-mails. • DSRC used a server called Piryx, which allowed us to put pictures of people and collect donations via Credit Card. They charged about 4.5 % of transaction fee.

  7. Flyers / Posters • Place at local Hot Spots that are highly visible and high traffic areas. -Depending on what cliental you are looking for will determine where you are placing the advertisements.

  8. Preparation for the event • Recruit good volunteers - Start early - Energetic and Helpful • Define Positions -Set up a list that clearly defines: - Job roles, responsibilities, and expectations. • Be proactive, target specific skill sets: match up tasks with personalities. • Have a core of volunteers with experience and fill out the rest with ones that you can groom.

  9. Board Members • Use Them !! Every member should be involved in one way or another. • Every board member has connections with someone within the community. Utilize !! • Every board member should make a contribution to your event. • The more people that get the word out the more successful your event will be.

  10. Failures / Mistakes • Lack of Planning- Start out with a time line at least 6-8 months. Get the ball rolling • Don’t repeat the fundraiser if the results were marginal. “The goal is to make money not lose it!” • Not enough help- You could burned out your core group. • Low quality merchandise- stay within a budget but don’t be cheesy.

  11. Inadequate sales presentation- If volunteers are selling items make sure they know the script, you want them all to be on the same page, you don’t want missed opportunities == less $$$. • No Donation script- Have a donation letter sent out to prospective donors with your organizations letterhead describing your mission.

  12. Why does the DSRC Fundraise?

  13. Members • We offer free CEU Dinners to a limited number of members. • We offer “A Night Out At The Blue Rocks” tickets to the Wilmington Blue Rocks, a minor league Baseball Team in Delaware, limited number of members. • Free Hayride and BBQ before Halloween for members and their families. • Free Bowling Night to a limited number of members.

  14. Asthma Camp • Asthma Camp takes place over 3 weeks each summer, one week in New Castle County one in Sussex County and one in Kent County. This camp enables area children with chronic asthma the opportunity to attend a camp supervised by a Respiratory Therapists, Rn’s and Physicians.

  15. Last Year’s Fundraisers • Poker Tournament • Golf Tournament • Guest Bartender Night

  16. Poker Night 40 people paid $100.00 to enter • Spent about 4 months prep time • Had to purchase liability insurance ($200.00) • State Gaming License ($250.00) • Purchase food/beverages ($450.00) • Poker Co. to run Tournament ($250.00) • Raise minimal amt of funds (couple hundred dollars) • Now Delaware has Racenios. Live Table games and slots. • Bad timing?? Not enough interest? • Not a event that we will pursue in the future

  17. Golf Tournament • Held once a year • Local course • 6-8 months in advance prep time • 12 volunteers on the course - Beverage carts - Speciality stands - Selling Raffle Items • Silent auction items • Mulligan' s and String Game • 5 yr average $8,000 - 10,000 net

  18. Some ways we were making $$

  19. Guest Bartender Night • Once a year fundraiser at a local pub • 3 year average $19,000 - $24,000 net • 6- month prep time • Group of 10 volunteers • 3 Committees - Bartenders, Silent Auction/Volunteers and Sponsors • Need motivated Bartenders (Volunteers) • Need Silent auction donations • Must buy Bartender shirts and wristbands

  20. Bartenders • We need 3 bartenders @ each bar (3 bars) 36 bartenders 7-11. • Each bartender must sell 15 tix @ 10.00 each ($5400.00) Prior to the Night. Most sell more. Waiver to sign. • Each bartender must bring a silent auction item.

  21. Bartender Website • We have a bartender link attached to the DSRC website that has a list of all the bartenders with a picture of them and a running tab of online donations that they collected. Piryx website. Link can be attached to Facebook and emailed directly out to solicit donations. • We had over $3,400.00 online donations from our bartenders • Night of $2,800.00 Bar Tips • Total $6,200.00 just in Tips.

  22. Bartender Tip Jar- We raised over $2,800.00 in bar tips in 5 hrs.

  23. Silent Auction items- 30 items varies GC/Wine/Pics/Jerseys etc…

  24. Wheelbarrow of Cheer. Bartender donations. Over 30 bottles of alcohol, raffle tickets ($2-5 $5-10 arm -$20)

  25. 2 Bands that played in upstairs bar area from 7:30-12 pm

  26. Live auction- 2 Game 2 tix to Phillies vs Cincinnati Gm 2 PlayoffsTix sold for $550.00

  27. Some Bartenders

  28. Totals for GBN 2010 • Pre event tix sales $5,400.00 • Tips (online and night of) $6,200.00 • Night of event and $10,500.00 Sponsorships _____________ Total $22,100.00 Expenses (Bar, Shirts) - $1,500.00 ______________ TOTAL GBN 2010 $20,600.00

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