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Spreading (Good) Results. Salla-Maria Alanen Baltic Sea Challenge Coordinator, Turku Special Adviser, Centrum Balticum 11.11.2011 Tallinn, Estonia. Spreading (good) results: What? Why?. What ? Experiences , research , tests Why ? Interlinkedness of actors in BSR, recycling !
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Spreading (Good) Results Salla-Maria AlanenBaltic Sea Challenge Coordinator, TurkuSpecial Adviser, Centrum Balticum 11.11.2011 Tallinn, Estonia
Spreading (good) results: What? Why? • What? • Experiences, research, tests • Why? • Interlinkedness of actors in BSR, recycling! • Letothersknowwhatyoudo and what is yourexpertise! • ”It is yourresponsibility to communicate and share” • Shareyourgoodresults: encourage, support, improve, get new ideas and resources for youwork • Shareyournot-so-goodresults: stop othersfromrepeatingthem, getideas on how to improveyourwork
Spreading (good) results: How? • How? • Events, seminars, presentations • Meetings • Electronic methods: internet, e-mail, social media • Publications • Press releases • etc. Study Group at Nautelankoski on 3.11.2011
Spreading (good) results: Examples! • Examples from the Baltic Sea Challenge • Events, seminars, presentations • Annual seminar (2012: diffuse loading) • Participation in events organised by other actors • Electronic methods: internet, e-mail, social media • Bank of Actions • Publications • Brochures, newsletters Seeyourstrengths! Beproud! Be brave! Beclear! Beprecise! …Butbehumble and willing to learn.
Spreading (good) results: Problems? • Problems in sharing your results: • Lack of interest of the receiver & skepticism and doubt in your message • Correct target group, Clear message, Are you convinced? • Lack of resources for communications, brochures and events
Spreading (good) results: Next! • Next – keep sharing even after the project period • Cooperate to share ideas and costs! • Keep the network and connections alive • E-mail lists • Invitations to events • Organise cooperative events • Produce materials together • Plan new cooperation projects