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European Conference on Mobility Management (ECOMM) Saint Sebastian, May 13th-16th, 2009. MAX WPC aims to: Adapt quality management to mobility management (MM) Transfer experiences from existing quality management systems to MM
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European Conference on Mobility Management (ECOMM) Saint Sebastian, May 13th-16th, 2009
MAX WPC aims to: • Adapt quality management to mobility management (MM) • Transfer experiences from existing quality management systems to MM • Develop a Quality Management scheme for Mobility Management (QMSMM) • Preparing a certification system for mobility management
Structure of this presentation • WP C Objectives • Prototype quality management scheme (QMSMM) • Feedback on prototype via survey and focus group • CEN Workshop • Demonstration in Kortrijk • Modification/development of QMSMM resulting from demonstration • Conclusions
Research Activities: Prototype scheme development Survey Focus group Implementation / Demonstration Evaluation Certification
STEP 1 MOBILITY MANAGEMENT POLICY STEP 6 - CONTINUAL IMPROVEMENT STEP 2- PLANNING • Identify Mobility Management Measures • Objectives and targets • Mobility Management programme STEP 5 - REVIEW STEP 4- CHECKING AND CORRECTIVE ACTION • Monitoring & measurement • Non-conformance and corrective & preventive action • Records STEP3- IMPLEMENTATION & OPERATION • Structure and responsibility • Training, awareness & competence • Communication • Mobility Management documentation Prototype QMSMM
Objective: • To obtain feed back on the prototype QMMS by Mobility Managers. • To use feed back for QMMS refinement. • Method: • On-line questionnaire, 47 cities responded Results • Most understood principle of scheme • Most found it useful • Many felt that they had parts of process in place already
Effort to provide a normative document, a so called CEN Workshop Agreement (CWA) • "Code of Practice for implementing Quality in Mobility Management in smaller and medium sized cities". • This CWA is largely based on the findings of MAX/WP C and can be used for certification of a QMSMM.
Date: June 12th-13th, 2008 • Place: Gent, Belgium • Invited: 5 MM experts, 2 MM practitioners from cities • Moderator: Tom Rye
QMS needs more than one level • Some minimum (acceptable) standards (in main levels) should be included • External auditors and a peer group also important • Recognizing improvement is crucial for strengthening both the system and the organization/people • The QMMS should be capable of migrating to ISO 9000 at some later date
MAX WPC - Methodology Used – Step 4: Demonstration Demonstration – city of Kortrijk (Be) Background • City in the process of updating the City’s Urban Transport Plan • Focal themes: environment, PT, biking policy, schools as target group and monitoring • A desire for thorough evaluation of ‘schools and mobility’ project • Expand and enhance MM to other areas of mobility • Clear and strong link to QM system • Strong motivation for the city to participate to MAX
MAX WPC - Methodology Used – Step 4: Demonstration Demonstration Process (1) • STEP 1: QM scheme: what do youneed to achievehighquality in MM as a small & medium sized city? A set of criteria + detailed description • STEP 2: A scoringmechanism to assess the currentquality in MM Ladder of development
MAX WPC - Methodology Used – Step 4: Demonstration • STEP 3: Four successive QM-sessions as procedure to adopt the scheme & the ladder of development lead by external auditor • Aim: assess current quality and define improvement actions • Guidance on the QM-sessions: • Participants, aims & agenda, preparatory material, discussion format, moderating guide, reporting template • STEP 4: QM-report: QM-assessment + priority list of improvement actions & project sheets • STEP 5: Handing over QM-report & conclusions to decision makers (incl. political level) Certification?
Demonstration – city of Kortrijk – STEP 1: QMSMM Quality Management System with 4 components and 12 elements
Demonstration – city of Kortrijk – STEP 1: QMSMM Quality management system with 4 components and 12 elements • Component 1 – Policy • User and society results: • mobility behaviour & needs are known? Public support for sust. mobility and MM?... • Policy on paper • Vision of MM descibed in principal policy documents?, … • Leaderschip • Someone taking responsibility and initiative for MM in the city?, …
Demonstration – city of Kortrijk – STEP 1: QMSMM Quality management system with 4 components and 12 elements Component 2 – Strategy 4. MM-programme Prioritising actions and measures? short -long term, integrated mix of measures? 5. Partnerships communication / commitment / different stakeholders?... 6. People sufficient staff available? Competences? Guaranteed continuity?... 7. Budget sufficient & LT budget for MM? Technical and logistic support available?...
Demonstration – city of Kortrijk – STEP 1: QMSMM Quality management system with 4 components and 12 elements Component 3 – Implementation 8. MM-measures different categories and target groups (SMART-principles); action plans with task distribution, timing and budget is available and clear (basis for benchmarking) 9. MM-supportive measures accordance with more “hard” measures like parking policy, urban planning,…
Demonstration – city of Kortrijk – STEP 1: QMSMM Quality management system with 4 components and 12 elements Component 4 – Monitoring and Evaluation 10. User and Society results Evaluation plan with indicators wrt MM-services output (users) and wrt impact on sustainable mobility (society) measuring = knowledge! 11. Stakeholders feed back internal and external communication of results (creating public support ) 12. Management review Audit of structures & operation of MM-team on regularly basis with aim of improving QM
Demonstration - city of Kortrijk – STEP 2 Phases of Quality Improvement: ladder of development
Demonstration - city of Kortrijk – STEP 3 • 4 successive quality management sessions amongst cities’ mobility team, main target group and stakeholders • ims of sessions: • to get information on quality of mobility policy in past 5 years • position of Kortrijk on the development ladder? • analysis based on the 12 components of the QMsystem • bring up improvement actions on the field of MM • position of Kortrijk on 12 components as starting point • Sessions organised and scoring done by an external quality auditor
MAX WPC - End Products • Short online questionnaire (QM-test) as a first teaser on QM for MM aimed at Mobility Managers with an online QM score calculator • CEN Workshop Agreement (CWA) • Including guidelines on a QM self audit procedure for the city mobility’s team (small package) • Including guidelines on a QM self audit procedure for the city mobility’s team, stakeholders and political level (larger package) Future beyond MAX: • QM MM external auditing • QM for MM labeling/certification