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‘Hi, I’m Sam ’ How the Student Advisory Model Can Enhance Student Services. Dr Simone Clarke Ian Munton Keele University. Who is SAM?. SAM: ‘Student Advisory Model’. First example of a virtual student adviser and virtual one-stop-shop for the UK HE sector
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‘Hi, I’m Sam’How the Student Advisory Model Can Enhance Student Services Dr Simone Clarke Ian Munton Keele University
SAM: ‘Student Advisory Model’ • First example of a virtual student adviser and virtual one-stop-shop for the UK HE sector • Interaction between students and avatars in real-time • Intuitive responses to questions on hot topics such as student finance and what it’s like to be at University • Intelligent IT system which ‘learns’ from interactions and remembers conversations with individual students • Open to the entire UK HE sector
Why SAM? • 2011/12: Keele reviews its delivery of student-facing services. How can we be more efficient/effective? Do we need to be co-located? • The way we work and how our students engage is very different from how it was in the past • More diverse than ever before – one size does not fit all • Rise of social media questions ‘traditional’ models of delivering i.e. 9-5 pm, physical only • Research undertaken with students: what do you want from student services? Where? When? • Informed by AMOSSHE One Stop Shop group
What our Students Thought • Flexible and enhanced access to services outside of business hours and off-campus • Existing web services could be better structured to meet their needs • The service needed to work with modern technology: mobile apps, iPads, smartphones • Students at Keele felt that investment in physical services in their current locations would be more beneficial
The Keele Experience How do you bring together an extensive range of specific expertise and support to provide students with an effective and relevant service? • Physical • Virtual …..not an either or
Inspiration • Keele’s Virtual Patient: Keele Intellectual Property which support innovative delivery for students in medicine, pharmacy, and other healthcare professions. • Using 3D characters in a virtual environment to simulate interaction between the learner and a virtual patient or clinical avatar
Facing the Challenges: Project Organisation Organisational Development Group Project Management Group Technical Group Stakeholder Group Student Group Partner Institutions
SAM Decision Trees • Topics of interest to current and prospective students • Frequently asked questions in existing physical one-stop-shops • Survey of the sector via JISC, ARC, AMOSSHE (15 Oct 2012) • Student Finance: underway • Money Management: underway • Transition to HE: settling in to University, the language of HE, time management, learning styles (i.e. independent learning) • Accommodation: types of accommodation, choosing the right accommodation, facilities available • Personal Difficulties: ill-health, financial problems, exam stress, loneliness, family problems (bereavement/divorce/caring responsibilities)
Where Do You Come In? • We want to know what you think! • Have we appreciated fully the benefits and challenges? • What have you learnt from similar projects? Any advice? • Have you come across a project of this type? Advice on lessons learnt? • Any priorities for topics for future decision trees?