Disseminating Micro level Trip Information

1. Disseminating Micro level Trip Information Donald Cooke, Tele Atlas I-95 Corridor Coalition Baltimore, Oct 25, 2007

2. GDT: 1980, Lyme, NH

3. GDT in 1986

4. Geographic Data Technology (GDT)was bought by Tele Atlas in 2004

5. Tele Atlas employs ~550 in Lebanon, New Hampshire

6. Tele Atlas North America, 2007

7. Enterprise/Public Sector InternetMapping ConsumerWireless PNAV Automotive Tele Atlas Customers

8. A Brief History of Navigation Aids

11. 1910: Jones “Live-Map”

12. 1970’s? In-vehicle route guidance – England

13. 1983: The ETAK Navigator

14. 1983: The ETAK Navigator ( Tele Atlas, 2000)

15. 1985: Karlin & Collins Driverguide (Now Navteq)

16. 1993: Motorola "Advance" system

17. 2004: Denso system in Toyota Prius

18. 2006, “PNAVs”: TomTom Challenges Garmin in USA

19. How does Tele Atlas update street maps?

27. Tele Atlas in 2007

28. Tele Atlas in 2007:

30. Updating PNAV Databases • “Optional” annual update is the norm • Tele Atlas standard update cycle is quarterly • Data “food chain” can be six+ months long • Tele Atlas (GDT) provides daily transactional street database updates to key customers • For PNAVs, connectivity is a limiting issue • But……

32. The “GIS Revolution” and the“Google Earth Revolution”

33. Why was GIS Revolutionary? • Before GIS: • Maps made of atoms • Maps made manually: • Mylar, Leroy Lettering Set • Hard or impossible to back up • Storage Cabinets • Mailing Tubes • Huge duplicating machines • US Postal Service • After: • Maps made of bits • Easy to update • Update by digital copy • Ship by tape, diskette, internet • Cost of copy- Zero • Variable accuracy as needed • Infinite # of layers • Buffer, overlay, etc • Geocoding • Scale-free • Terrain

34. 2005: The Google Earth Revolution

35. Why is “Google Earth” revolutionary? • Before G.E.R. (2004): • 1,000,000 GIS users • Annual license fee • Complicated • Difficult to use • Have to find data • After G.E.R. (Now): • 100,000,000 Google Earth downloads • Free • Simple • Easy to learn and use • The data are there • Plus, I can add my own data!

36. Components of the G.E. Revolution • World Wide Web ~1995 • Mapquest 1996 • Microsoft Terraserver 1998 • GIS mature by 2000: digital maps prevail • GPS Selective Availability turned off May, 2000 • @Last “Sketchup”: $750, August 2000 • Keyhole EarthViewer: ~$59 per year, 2001 • Pictometry commercializes oblique aerial photos, • 2001Aerials Express: “Every city every year” • Google turns EarthViewer into Google Earth – free – 2005 • Google distributes improved Sketchup – free – 2006 • The Personal Navigation “Tornado” – Nov-Dec 2006 • Open APIs in Google Maps, Microsoft Live Local, others • Map “Mashups”

37. So, what micro-level information do we want to disseminate? • Street network updates • Traffic conditions • Weather • Parking space availability

40. How can I benefit from the map updates from other users?When a user submits updates through TomTom Map Share™, these updates can be shared with other TomTom Map Share™ users. Users can therefore choose between downloading all reported map updates or only accepting map updates verified by a TomTom team of experts to guarantee timeliness and validity.

41. Back to 1994

50. That’s all, Folks!