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Podcasting: Who, What, Why, How….

Podcasting: Who, What, Why, How…. Background Information – Mike Vallez USIS/ Altegrity – Social Media Strategist, 07/09 to Present CrazyMikesapps – Founder “ CrazyMike ,” 02/09 to Present Social Media Five-O – Founder, 08/09 to Present

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Podcasting: Who, What, Why, How….

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  1. Podcasting: Who, What, Why, How…. Background Information – Mike Vallez • USIS/Altegrity – Social Media Strategist, 07/09 to Present • CrazyMikesapps – Founder “CrazyMike,” 02/09 to Present • Social Media Five-O – Founder, 08/09 to Present • USIS – Team Leader/Field Investigator, 07/02 to 07/09 • Tampa Police Department – Police Officer, 11/94 to 04/02

  2. How I Got Here • CrazyMikesapps.com • Twitter • Facebook • Skype • YouTube • iTunes • FriendFeed • Social Media Five-O …this is how I became a social media strategist at USIS.

  3. What is a Podcast? • Like a magazine subscription, but audio or video • Digital media file • Time shifted • Downloaded from the web • Content can be consumed on the user’s terms • Can be consumed through mobile device and/ or PC/Mac

  4. Why Does Law Enforcement Want To Podcast? • Larger communication reach • Better controlled distribution of some info • Relatively inexpensive • Easy to integrate into a social media campaign • Content can be Tweeted, Facebooked, emailed, Etc.

  5. How Can Law Enforcement Apply Podcasting? • Emergency Preparedness • Crime Prevention • Daily Communications • Crime Scene Evidence • Wanted/Missing Person Distribution • Audio Blog • Quick Information Updates • Press Releases • Use your imagination

  6. How To Podcast! • Hardware • Software • Web Resources • iTunes • WordPress • Integration into other social media channels • USTREAM and Livestream

  7. Summary/Questions

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