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What is it? How can it help with my speech?. Propaganda. Propaganda. Propaganda is designed to persuade. Its purpose is to influence your opinions, emotions, attitudes, or behavior. It seeks to “guide your choice.”. Repetition. Repetition
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What is it? How can it help with my speech? Propaganda
Propaganda • Propaganda is designed to persuade. • Its purpose is to influence your opinions, emotions, attitudes, or behavior. • It seeks to “guide your choice.”
Repetition • Repetition • Repeating a word or phrase in hopes that someone will remember them long after the message is over.
Example of Repetition • Example: On TV: • I’m Justin Case. Buy car insurance from 1-800-Safe-Auto! In our speeches: Overscheduled kids are overstressed! I again will tell you that if your kid is in too many activities, they are stressed at this moment. Stress is bad for our health. I don’t want to be stressed, do you?
Exigency • Exigency • Propaganda that makes you think time will expire if you don’t act now!
Example of Exigency On TV: • During the Honda Holiday sale, buy a car for 0% down. Sale ends after January 1st! Come now! In our speeches: We must act now to make a change against school cameras. They are violating our rights each and every minute we sit in this school. We must act now!
Bandwagon • Everybody is doing this. • If you want to fit in, you need to “jump on the bandwagon” and do it too. • The implication is that you must JOIN in to FIT in.
Example of bandwagon in our speeches: • Every Hyatts Middle School student is against student uniforms. • 90% of Hyatts Middle School students say they would do whatever it takes to eliminate bullying.
Name Calling • Using negative comments to make the opponent look bad. This propaganda technique needs to be used with caution. Too much negative comments make the person doing the name-calling look bad and it backfires.
Name calling in our speeches: • All those who do not stand up for animal rights or who sit around and watch as helpless animals die each day, these people are murderers.
Card-Stacking • Propagandists use this technique to make the best case possible for his/her side and the worst for the opposing viewpoint by carefully using only those facts that support his or her side of the argument while attempting to lead the audience into accepting the facts as a conclusion.
YOUR TURN • Choose one of the propaganda techniques and add it into your writing!!!!! • Good luck!!!!!