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Propaganda. What is Propaganda?. Propaganda is information or ideas methodically spread to promote or injure a cause, movement, nation, etc. It is used as advertisements to "sell" a product or idea or to persuade a person to do or believe something.
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What is Propaganda? • Propaganda is information or ideas methodically spread to promote or injure a cause, movement, nation, etc. • It is used as advertisements to "sell" a product or idea or to persuade a person to do or believe something. • Examples include commercials, advertisements, movie trailers, lawn signs, etc.
Types of Propaganda • BANDWAGON—Everybody’s doing it! • TESTIMONIAL—Famous person uses product. • PLAIN FOLKS—Everyday people use product. • TRANSFER—Symbols or quotes used that are not associated with product • FEAR—People fear to use or not use the product.
Types of Propaganda • LOGICAL FALLACIES—If one thing is true, it must always be true for someone else. • GLITTERING GENERALITIES—In the name of democracy, family values (when used positively), rights, civilization, even the word "American." • NAME-CALLING—Asa negative image. • JINGLES—Songs or rhymes for you to sing and remember. • EMOTIONAL —Any other advertisements that invoke and emotion.