Business Plan Of Sudo24

1. SUDO24 LEARNING PVT LIMITED Sudo24 Business Plan META VERSION OF DIGITAL EDUCATION Presented By ROHINI SHARMA Presented To FARHIN ANSARI MARCH 2023 H- 666, Noida, India, Uttar Pradesh +91 87507 53590 Info@sudo24.com

2. Table of Contents Executive Summary 1 Company Overview 2 Market Analysis 3 Marketing Plan 4 Product List 5 Industry Background 6 SWOT Analysis 8 Future Plans & Milestones 9 Contact us 10 We believe that education is the key to unlocking human potential, and we are committed to empowering learners around the world to achieve their dreams and make a positive impact in their communities and the world at large. SUDO24 LEARNING PVT LIMITED

3. Executive Summary MISSION Our mission is to provide high-quality educational content that is accessible and affordable for everyone. Our objectives are to establish ourselves as a leading provider of e-learning solutions and to expand our reach to a global audience. Elevating Education: Empowering Learners Everywhere. VISION Our vision is to revolutionize the way people learn and develop, by providing a personalized and interactive e- learning platform that empowers learners of all ages and backgrounds to achieve their full potential. Our e-learning platform offers a meta-version of the digital education experience, designed specifically for young people. Our platform is available in a convenient app format, providing easy access to a variety of courses at very affordable prices. Our courses are carefully curated and designed to be engaging and interactive, with a personalized learning experience powered by the latest advancements in machine learning and artificial intelligence. The Product Shah Nawaz Khan, founder of our company, brings years of experience in the software industry and a passion for education to his role as our leader. With a vision of making education accessible to everyone, Shah Nawaz has created a company that is committed to providing a unique and effective learning experience for learners of all ages and backgrounds. The Leadership The e-learning industry has experienced significant growth in recent years, as more and more learners seek out digital alternatives to traditional classroom-based learning. The COVID-19 pandemic has accelerated this trend, as schools and universities around the world have shifted to remote learning models. The industry is expected to continue to grow rapidly in the coming years, with a projected compound annual growth rate (CAGR) of 9.1% from 2021 to 2028. The Overall Industry BYJU's - Offers personalized learning experiences for K-12 and test preparation. Unacademy - Offers live classes and courses across multiple subjects. UpGrad - Offers courses and certifications in data science, management, and software engineering. Vedantu - Offers online tutoring and personalized learning experiences. Simplilearn - Offers courses and certifications in technology and digital marketing. Toppr - Offers personalized learning experiences for K-12 students. Physics Wallah - An online platform focused on teaching physics to K-12 students in India, with a strong emphasis on making complex concepts accessible and easy to understand. The Competitors At our e-learning business, we are constantly looking for ways to improve and grow. We may expand our course offerings to provide more options for students, invest in cutting-edge technologies to enhance the learning experience, and form partnerships with other companies to provide even more resources for our students. Additionally, we will strive to provide customized learning solutions and flexible payment options to make our courses accessible to as many students as possible. Future Plans We believe that education is the key to unlocking human potential, and we are committed to empowering learners around the world to achieve their dreams and make a positive impact in their communities and the world at large. SUDO24 LEARNING PVT LIMITED 1

4. Company Overview Revolutionizing Learning for the Digital Age VISUALIZING EDUCATION: BRINGING LEARNING TO LIFE THROUGH IMAGERY A Short Overview Our e-learning platform is unique in that it uses meta version of digital education to personalize the learning experience for each student, based on their individual strengths and weaknesses. CONNECTIONS MADE EASY Sudo24 was founded in 2020 by a team of experienced educators and tech entrepreneurs. The company is privately owned and operates as a B2C and B2B platform. We offer a wide range of online courses and training programs across various disciplines, including business, technology, and education. Our platform features advanced learning management systems, interactive content, and personalized assessments, which enable us to provide a superior learning experience for our users SUDO24 LEARNING PVT LIMITED LTD. 3

5. Market Analysis Discovering the Future of e-Learning in India: A Comprehensive Market Analysis TALKING THE TALK The global e-learning market was valued at $255 billion in 2020 and is projected to grow at a CAGR of 8.3% from 2021 to 2028. The key drivers of this growth include the increasing adoption of online education and training, the rise of remote work and virtual classrooms, and the growing demand for upskilling and reskilling. In terms of competition, the e-learning industry is highly fragmented, with numerous players offering a range of products and services. Our target audience consists of students and professionals who are seeking flexible, affordable, and high-quality educational solutions. We have identified several key segments within this market, including K-12 students, college and university students, working professionals, and lifelong learners. Our platform is designed to meet the unique needs of each of these segments, with a focus on engaging content, adaptive learning, and continuous feedback. USER PERSONA Exploring the Growth Potential of e-Learning in India Goals Challenges Provide accessible and affordable education to a wider audience, increase reach, and bridge the gap between traditional education and modern technology. Infrastructure limitations, digital literacy, quality assurance, and lack of standardization. Facts Likes Dislikes India has the world's largest youth population, with around 65% of the population below the age of 35, making it a huge market for e-Learning. Additionally, the government's push for digital literacy and education initiatives such as Digital India and SWAYAM have further increased the growth potential of e-Learning in India. Accessibility and affordability for a wider audience, convenience of learning from anywhere at any time, and flexibility in learning pace and style. Dependence on technology and internet connectivity, lack of interaction and socialization with peers and instructors, and potential quality issues in online courses. Products They Enjoy Products They Don't Enjoy Consumers tend to enjoy e-Learning products that are interactive, engaging, and offer hands-on experience, such as simulations and virtual labs. Consumers tend to dislike e-Learning products that are poorly designed, lack interactivity, and offer limited content. SUDO24 LEARNING PVT LIMITED 7

6. Marketing Plan Empowering Education, One Click at a Time REACHING UP AND OUT Our primary marketing channels will be digital advertising and email marketing, which will allow us to reach a wide audience and target specific segments with personalized messaging. We will also leverage social media to engage with our users and promote our brand. In addition, we plan to establish partnerships with educational institutions and organizations, which will provide us with access to their networks and resources. To incentivize potential customers to try out our platform, we will offer a free trial period and introductory discounts. To track the effectiveness of our marketing efforts, we will regularly analyze key performance indicators such as website traffic, conversion rates, and customer acquisition costs. We will use this data to optimize our marketing strategy and improve our return on investment. In addition to our primary marketing channels, we will also explore other opportunities to reach our target audience, such as attending education conferences and hosting webinars. These initiatives will allow us to connect with potential customers in a more personal and direct manner. Overall, our marketing plan aims to establish our brand as a leading provider of high- quality and affordable e-learning solutions in India. By leveraging digital advertising, email marketing, social media, and partnerships with educational institutions, we aim to attract a large and diverse customer base and build a strong reputation in the industry. SUDO24 LEARNING PVT LIMITED 8

7. Product List Give a brief explanation for the page We offer courses in a wide range of subjects, from math and science to literature and history. ACADEMICS 1 COMPETITIVE Full range of competitive training programs designed to help you develop the skills and knowledge you need to succeed in your industry. 2 Full range of skill development programs designed to help you enhance your abilities, gain new insights, and achieve your professional goals. Our programs are tailored to your specific needs and interests, and are taught by experienced instructors who are passionate about helping you succeed. SKILL DEVELOPMENT 3 A focus on intensive, fast-paced instruction, our crash courses provide you with the knowledge and skills you need to succeed in your chosen field - all in a condensed timeframe. CRASH COURSE 4 With our cutting-edge courses, expert instructors, and personalized support, you'll have everything you need to unlock your potential and achieve your dreams. MOTIVATIONAL 5 4 SUDO24 ONLINE EDUCATION PVT. LTD.

8. Industry Background Exploring the E-Learning Industry in India THE HISTORY E-learning has revolutionized the way people access education and training, allowing for convenient and flexible learning experiences. The origins of e-learning can be traced back to the 1960s with the advent of computer-based training, but it wasn't until the widespread availability of the internet that e-learning truly took off. Today, e-learning continues to evolve with the introduction of new technologies and the increasing demand for online education and training. LACK OF CHOICE 10 E-learning has revolutionized the way we learn by providing flexible and convenient access to education and training materials. With the growth of the internet and digital devices, it has become an increasingly popular mode of education, offering diverse courses and materials worldwide. 7.5 5 2.5 0 Item 1 Item 2 Item 3 Item 4 Item 5 5 SUDO24 LEARNING PVT LIMITED

9. SWOT Analysis Assessing Our Strengths, Weaknesses, Opportunities, and Threats for Strategic Planning BEYOND CALLS AND TEXTS dentifying Internal Strengths and Weaknesses, and External Opportunities and Threats Personalized and interactive approach to education Unique machine learning algorithm that personalizes the learning experience for each student Experienced team of educators and software developers Partnerships with schools and universities for wider reach Freemium model allows for broad access to the platform 01 Strengths Need to continuously innovate and improve the platform to stay ahead of the competition Limited brand recognition compared to established e- learning platforms Potential challenges related to data privacy and security 02 Weaknesses Growing market for e-learning platforms Shift towards personalized learning plays to the strengths of our platform Potential for expansion into new markets or subject areas Partnership opportunities with corporations and organizations for training and development 03 Opportunities Competition from established e-learning platforms Technological disruptions or advancements that could render our platform obsolete Economic downturns or changes in funding for education and training programs Changes in regulatory or legal frameworks related to data privacy and security 04 Threats 6 SUDO24 LEARNING PVT LIMITED

10. Financial Plan Give a brief explanation for the page BASIC PLAN We plan to offer our courses and training programs on a subscription basis, with monthly or yearly payment options. Our pricing strategy will be competitive, with affordable rates that appeal to a wide range of users. In addition, we will offer discounts and promotions to incentivize new customers and encourage long-term loyalty. REVENUE GENERATION To generate revenue, we will also explore partnerships and collaborations with other businesses and educational institutions, as well as sponsored content and advertising opportunities. We will also offer premium features and services for an additional fee, such as personalized coaching and feedback. FINANCIAL OUTLOOK To manage our expenses, we will prioritize cost-effective solutions for technology and infrastructure, and aim to maximize efficiency in our operations. We will also implement budgeting and financial tracking tools to monitor our expenses and revenue in real-time, and adjust our strategies accordingly. LONG-TERM FINANCIAL GOALS Our long-term financial goals include sustained growth and profitability, as well as investments in research and development for innovative new courses and technologies. We will also prioritize responsible financial practices, such as ethical investments and sustainability initiatives. 10 SUDO24 LEARNING PVT LIMITED

11. Future Plans & Milestones Charting Our Course: Future Plans and Milestones in E- Learning STRIVING FOR EXCELLENCE In the coming years, we plan to expand our course offerings and enhance the learning experience for our users. We will accomplish this by investing in new technologies and partnerships that will allow us to offer more interactive and personalized content. Additionally, we will focus on expanding our reach to new markets and audiences, both within India and internationally. We will continue to focus on providing exceptional customer support and user experiences, ensuring that our platform remains user-friendly and accessible to learners of all ages and backgrounds. Overall, our future plans are centered on leveraging the latest technologies and partnerships to offer the best possible e-learning experience for our users while expanding our reach and impact in the education industry. 2030 Reach more users on the platform 2035 Provide best solutions. 2040 Launch another headquarters at Santa Solana 2050 Reach1 million users on the platform 11 SUDO24 LEARNING PVT LIMITED

12. SUDO24 LEARNING PVT LIMITED Contact us for further inquiries H- 666, Noida, India, 201301 +91 87507 53590 info@sudo24.com