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Increasing Employee Enthusiasm for Exercise at the Workplace. By: Joseph DeRose Profession: Fitness Specialist at Magna Health Insurance Target Audience: Bob Drysdale, CEO, Magna Health Insurance. Defining the Problem at Magna Health Insurance.
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Increasing Employee Enthusiasm for Exercise at the Workplace By: Joseph DeRose Profession: Fitness Specialist at Magna Health Insurance Target Audience: Bob Drysdale, CEO, Magna Health Insurance
Defining the Problem at Magna Health Insurance • CEO believed current wellness program was ineffective • Statistics indicate increase in employee sick days • Statistics indicate a drop in sales • Surveys indicate decrease in employee morale • Surveys indicate low employee enthusiasm for exercise • Fitness specialist was fired • I was hired shortly thereafter to fix problems
Issues Faced upon my Arrival 50 total employees
Issues faced upon my arrival • 50% of employees believed previous wellness program was ineffective • 65% of employees found equipment too complex to use • 70% of employees would prefer fun and exciting exercise classes • 90% believed nutrition counseling should be offered
My approach • Institute exercise classes to increase enthusiasm for exercising • Will increase use of exercise facility • Will reduce employee sick days • Will increase employee morale • Will improve employee BMI numbers • Will help increase company sales
Current Exercise Equipment • Equipment was bought 5 years ago • 4 treadmills =$8,000 • 4 exercise bikes = $5,000 • Two 150 lb dumbbell sets with racks = $600 • Standard machines for lower and upper body • 1 Cybex Jungle gym = $7,500 • 1 Cybex Multi-station = $6,000 • Total cost of equipment was $21,100
My Solution • Sell all equipment to a manufacturer • Estimated recovery is $8,400 • Spend money on new equipment • Use available space in empty exercise facility for exercise classes • Kickboxing • Kettlebell • Jazzercise • Yoga
My Solution • Replace existing rug with hardwood floor • Estimated Cost of project is $2,500 • Money left-over is $5,900 • Remaining balance will be used on necessary equipment
Equipment for Kickboxing Class • 10 Kickboxing bags/ $1,300 • Needed as surface to kick • 50 ankle supports/$750 • One per employee • Both at Sports Authority
Equipment for Yoga Class 25 yoga mats/ $1,000 Mats provide sticky surface for yoga movements Can be bought at Sports Authority
Equipment for Kettlebell Class Twenty-five 10 lb kettle ball weights/ $500 Provide resistance and increase difficulty during movements Found at Sports Authority
Equipment for Jazzercise Class Platform provides surface to step up on 15 platforms/$1,200 Step-up raises increase difficulty of workout Found at Sports Authority 20 aerobic step-up raises/$1,000
Software for Nutritional Counseling • http://www.choosemyplate.gov/ • Is completely free • like having a personal nutritionist at home • Website will be used in conjunction with my nutrition counseling services
Program Goals • BMI numbers will improve in 1 year • Employee morale will improve in 3 months • Company Sales will increase by 50% in 6 months • Enthusiasm for exercise will be at an all-time high • Quality of work will improve • Employee sick days will decrease • Employees will develop healthier diets