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Advanced PowerPoint Brown Bag Workshop Information Technology Club Thursday October 7, 1999 11:30 - 12:15. Learn How to Make Winning Presentations. Thinking Like a PowerPoint Pro Building your own templates Illustrating text issues with graphics Creating memorable charts & graphs
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Advanced PowerPoint Brown Bag Workshop Information Technology Club Thursday October 7, 1999 11:30 - 12:15
Learn How to Make Winning Presentations • Thinking Like a PowerPoint Pro • Building your own templates • Illustrating text issues with graphics • Creating memorable charts & graphs • Capturing web & document images • Using sounds & animation • IT Club “Advanced PowerPoint Seminar” • David Myers 1999
Top Presentations Require a Different Way of Thinking Draw a “story board” before creating slides Create a visual aid - not a complete document Think of a slide as a 3D object Minimize text - maximize graphics
Think of PowerPoint Slides as 3D Objects Graphic Tips & Tools • Load the “Draw” tool bar • Turn the “Snap” function off • Use the “Order” function to layer objects • Contain text in graphics images Enter Title Line . . . • Sample Text • Line of text 1 • Line of text 2
Create New Templates Using the “Slide Master” • Go to “View” • Go to “Slide Master” • Customize slide appearance • Background color/effect • Font size and color • Set repeating objects (title bars, logos, etc.) • Return to “Slide” view • Save empty file as template Enter Title Line . . . • Sample Text • Line of text 1 • Line of text 2
Example 1: Initial Slide Only Lists “Boring” Text Small Business Challenge • Service Providers • Long Distance Phone • Local Phone • Internet Connectivity • Power/Utility • Clean Service • Wireless/Paging • Security • Accounting/Payroll • Operations • Choosing Among Suppliers • Managing Multiple Payables • Monitoring Periodic Expenses
Example 1: Revised Slide Presents a Memorable Image The Small Business Challenge Local Phone Long Distance Phone Internet Connectivity Cleaning Security Power/Utility Accounting/Payroll Wireless/Paging • Choosing Among Suppliers • Managing Multiple Payables • Monitoring On-going Expenses • Replacing Suppliers
Example 2: Issues Described in Text Require Detailed Explanation Health Consciousness Widespread Skin Cancer Awareness Growing Male Consumers Under-served On-the-go Lifestyle Increasing Vitamin or Health Enhancing Feature High SPF, Daily Protection Fragrance-free, Oil-free, Non-cosmetic Portable Convenient Packaging Market Condition Impact on Sun Care Needs
Example 2: Revised Slide Illustrates Relationships Health Consciousness Widespread Vitamins or Health Enhancing Features Skin Cancer Awareness Growing High SPF, Daily Protection Male Consumers Under-served Fragrance-free, Oil-free, Non-cosmetic On-the-go Lifestyle Increasing Portable Convenient Packaging Market Condition Impact on Sun Care Needs
Different Graphs Work for Different Kinds of Data Before After Computer Marketing Research 11% Price Cut 11% Price Cut 50% Ad Cut 50% Ad Cut $2.82 $2.51 Margin 14% 18% 18% Advertising 27% 15% Other Costs Wholesale Price Per Pound Wholesale Price Per Pound
The Most Memorable Graphs Use a Simplified Format Penetration 1.5% Penetration 2.0% Product Introduced Projected Market $595M $545M • Chart & Graph Tips • Eliminate clutter • Use “pointers” • Label the critical data $495M
Stacked Bar Charts Show A lot of Data in a Simple Format $4.9M Revenue ($9.2M Loss) $12.8M Revenue ($.6M Loss) $17.7M Revenue $3.5M Profit Pro Forma Revenue & Expenses Units in millions COGS Trade Promo Consumer Promo Advertising & Admin
Captured Images of Documents or Objects Can Make Presentations More “Real” • Capturing Documents • Download “HyperSnap” from Web • Open desired document • Hold left mouse button and surround document to select • Click “Copy” function in HyperSnap • “Paste Special” as a picture • Capturing Web Images • Go to desired web site • Right click on desired object • Click “Copy” • Go to PowerPoint slide • “Paste Special” as picture
Combining Text, Graphics & Animation Can Create a More Memorable Image + + = A C .5 fl. oz. serving E • Product Features • Health Enhancing - Vitamin A,C, and E enriched • Daily Protection - SPF 30+ UVA & UVB “sun block” • Non-Cosmetic - Clear oil-free gel formula • Convenient Package - Individual single use packets ?
Incorporating Sound & Animation Can Give a Slide More Impact “A Vitamin Enriched, Vanishing Sunblock Gel in a Convenient Packet for People on the Go.” Neutrogena Single Use Packets: • Nourish skin with vitamins • Guard against burns and sun damage • Contain no oils or fragrances • Fit easily in a pocket Plus . . . • Won’t leak or spill like a bottle
Summary Making Winning Presentations • Think Like a PowerPoint Pro • Build your own templates • Illustrate text issues with graphics • Create memorable charts & graphs • Capture web images and documents • Use sounds & animation sparingly • IT Club “Advanced PowerPoint Seminar” • David Myers 1999
Advanced PowerPoint Brown Bag Workshop Information Technology Club