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sesi 4

writing, journalistic, media

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sesi 4

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  1. SEPUTAR MANAJEMEN ISU

  2. ApaItuManajemenIsu • Manajemenadalahprosesuntukmengorganisasisecaraefektif, efisien, dan optimal denganmenggunakandanmemanfaatkansemua resources. • Manajemenisu: prosesuntukmengorganisasisecaraefektif, efisien, dan optimal denganmenggunakandanmemanfaatkansemua resources.

  3. BangunanManajemenIsu • Isubesardibuatuntuktujuanbesar • Isulebihbesarmenutupisubesar • Isubesardipolarisasiisu-isusedang. • Isubesardigangguisu-isubaru

  4. ContohIsu 1 • 29 Okt – 3 Nov = Gayusdi Bali • 26 Okt – 2 Nov = Merapidll • 3 – 10 Nov = bencana • 9 – 10 Nov = Obama • 12 – 17 Nov = Gayuslagi • 13 – 20 Nov = TKW sumiati • 17 – 19 Nov = TKW dead

  5. Contoh Isu 2 • 23-25 Nov = Gayus • 23-27 Nov = Premium Langka • 24-26 Nov = Bromo • 22-23 Nov = Sidang Ariel • 26 Nov = ketua KPK dan MA

  6. KonstruksiIsu • Creative thinking • Show • Making

  7. Creative Thinking • Menentukanobjekisu • Mencari NAGA • Membuat NAGA • Menjual NAGA

  8. Show • Menunjukkansisimenarik • Membuat press release • Menunjukkanisu • Mencarisasaran timing isu.

  9. MAKE ISSUE • Membuat grand desainisu • Membuat sub isu • Menentukansumber • Membuatsasaranisu

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