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Chuck Roll Training Session Technical Information. Objectives. 1. Why Add Value to the Chuck Roll?. 2. Subprimal Names and Industry Terminology. 3. Anatomical Locations. 4. Strategic Approach. 5. C. Roll Muscles - Tenderness. 6. New Products. 7. Product/Process Specs. 8. Raw Materials.
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Objectives 1. Why Add Value to the Chuck Roll? 2. Subprimal Names and Industry Terminology 3. Anatomical Locations 4. Strategic Approach 5. C. Roll Muscles - Tenderness 6. New Products 7. Product/Process Specs 8. Raw Materials 9. Cutting Demonstration 10. Q & A/Follow Up Issues
Chuck RollNAMP 116A $1.60-$1.70/Lb Why Add Value to The Chuck Roll? Pot Roast Steaks Grind Programs Exports
Primary Current Use Chuck Roasts Chuck Steaks $2.50-3.00/Lb
Beef Chuck, Chuck Roll NAMP 116A Beef Chuck, Chuck Eye Roll NAMP 116D Beef Chuck, Under Blade Roast NAMP 116E
TAIL SPINE Scapula Chuck Roll Shoulder Clod ? The Chuck Anatomical Locations
Chuck RollNAMP 116A Anatomical Locations
Value Added Strategic Approach • Initial Thinking/Assumptions: • Industry already aware of value opportunity of Chuck Eye • Obstacle: credit value of the Under Blade (trim value) • Key muscle opportunity: Serratus ventralis (part of Under Blade) • Flaw: • Demand for Chuck Eye sporadic and of limited volume • Conclusion: • The two items are interrelated, one will drag the other • To make the two independent, value added opportunities must be available for both
Chuck RollNAMP 116A $1.70 Value Added Strategic Approach NAMP 116D $TBD NAMP 116E $TBD • Value Added Opportunities Must Be Available to Both Subprimals
C. Roll Muscles – Tenderness Ranking**Based on Shear Force Values Only
New Products Chuck Eye Delmonico Steaks Boneless Country-Style Beef Chuck Eye Ribs America’s Beef Roast Fully Cooked America’s Beef Roast Under Blade Denver Cut Fully Cooked Country-Style Beef Roast Sierra Cut (Splenius) Steak Strips (S.V.) Enhanced Roast (S.V.)
116A Beef Chuck, Chuck Roll 116D Beef Chuck, Chuck Eye Roll 116E Beef Chuck, Under Blade Roast Splenius/S. Ventralis Separation Generating Country-Style Ribs Chuck Eye (Anterior Portion) Rhomboideus Under Blade Separation Trimmed Serratus Ventralis Delmonico Steaks • Sierra Cut • Flank Steak Alternative Generating Denver Cut Boneless Country-Style Beef Chuck Ribs • Delmonico Steaks America’s Beef Roasts • Trimmed Rhomboideus
C Anterior B A A A Posterior CHUCKEYE 116D Beef Chuck, Chuck Eye Roll Starting at the posterior end generate three one-inch Delmonico Steaks • Delmonico Steaks C C B B Country-Style ribs can be generated from B or C Country-Style ribs can be generated from B or C Boneless Country-Style Beef Chuck Ribs Internal fat may be removed and net applied to maintain shape • America’s Beef Roast. Can be generated • From area C or B America’s Beef Roast
CHUCKUNDER BLADE A Trimmed Rhomboideus. Application: Beef Stew or Cubed Steak Follow natural seam to separate Rhomboideus (A) 116E Beef Chuck, Under Blade Roast B C Remove connective tissue from Splenius and separate from Serratus ventralis by following natural seam Serratus ventralis (C) with Splenius (B) attached. Sierra Cut (Splenius) Posterior Untrimmed Serratus Ventralis 116G Beef Chuck, Edge Roast (IM). Trimmed Serratus Ventralis Denver Cut. From the thick-end (posterior), cut steaks end to end ¾ “ to 1” thick
Option A Separate 116D from 116E Option B 116D with Serratus Untrimmed Option C 116D With 116G Serratus Trimmed Option D 116D With Serratus (116G), And Splenius Trimmed Boxed Beef Options Current