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Your WBN Website

Your WBN Website. Diana Lipka WBN Director Member Services WBN Shanghai Conference October 2012 #WBNShanghai. Marketing & Branding Committee: Wrap up Global Meeting in London, 2 May 2009. « Local knowledge – worldwide network ». « Local knowledge – Worldwide network ». Brief recap

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Your WBN Website

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  1. Your WBN Website Diana Lipka WBN Director Member Services WBN Shanghai Conference October 2012 #WBNShanghai Marketing & Branding Committee: Wrap up Global Meeting in London, 2 May 2009 «Local knowledge – worldwide network» «Local knowledge – Worldwide network»

  2. Brief recap Tour of the site Answer questions Hear what you want Identify priorities for next 6 months Key discussion points

  3. Goals of new website Move to easier to update platform Sell WBN to multiple audiences Connect the members Website went live on June 30th Feedback from members – very positive Professional yet interesting appearance Excellent links Like the look and feel Tour of the public website Recap

  4. Key goals Easy access to proprietary information FactSheets Axco Connect & communicate with members Under construction Tour of members side of website Members Only side of website

  5. Challenges & Upsides • Unusual website permits 1 member (WAPP) from each firm to edit • Difficult for web designer to build • Members side has recurring bugs • Public website – no issues • WAPPs give access to members side • WBN outreach now about 800 members worldwide!

  6. Priorities for next 6 months • Resolve major bugs • Get Fact Sheets updated • Get WBN content loaded • Current & historical documents in 1 place • Add alert button • Determine what membership want to add next

  7. Possible Features • Discussion groups • General, Owners, Board, Committees • Benefits or P & C focused groups • Pay membership dues & conferences • Videos • Links to LinkedIn • RSS feeds • Super Admin in each region

  8. Balance possible with practical • What will the membership really use? • What is good use of WBN staff time • Your suggestions needed

  9. To Support Us • Update your Fact Sheets • Send testimonials & content to your WAPP • Be patient with Members side rollout • Give feedback of what you want and need

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