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Growth Team Membership TM. 2012 Program Overview. Contents. Defining Growth Team Membership™. 3. The CEO’s Growth Team. 4. Why GTM was established. 5. GTM Value Proposition. 6. Research Deliverables. 8. About Us. 10. What is Growth Team Membership TM (GTM)?.
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Growth Team MembershipTM 2012 Program Overview
Contents Defining Growth Team Membership™ 3 The CEO’s Growth Team 4 Why GTM was established 5 GTM Value Proposition 6 Research Deliverables 8 About Us 10
What is Growth Team MembershipTM (GTM)? GTM is an annual subscription program that supports the individual members of a CEO’s executive team in achieving the company’s top-line growth objectives. Specifically, GTM helps address the internal challenges individual executives face within their respective functions.
GTM supports the CEO’s Growth TeamTM Frost & Sullivan’s research indicates that CEO’s most often rely on eight key executive roles to shape and execute their growth strategy
GTM was established because CEOs are unhappy! Almost three-quarters of CEOs are dissatisfied with their companies’ growth efforts CEO dissatisfaction with level of company’s growth 56% feel internal challenges to growth are greater than external challenges Satisfied 28% A majority of CEOs believe their executive teams cannot implement corporate strategy at best practice level. Dissatisfied 72% N = 275 CEOs explain this as insufficient “bench strength” among their market-focused executive teams
ROI from GTM Membership Using ideas and strategies from outside your company and industry will: 1 Speed the design and implementation of initiatives by not reinventing the wheel 2 Save money and reduce risk by avoiding mistakes made by peers 3 Stimulate problem solving with a cross-industry perspective 4 Improve company performance and productivity 5 Accelerate professional and career development
GTM Research—A Foundation in Best Practices • GTM research develops Best Practice Guidebooks (BPGs)—step-by-step illustrations of how a specific company solved a pressing business issue. GTM Consulting leverages the principles and insights from the guidebooks to address other clients’ specific challenges.
Growth Process Toolkits Growth Process Toolkits present Frost & Sullivan’s best work in a step-by-step implementation format. This research features proven processes, tools, and templates to successfully manage risks and apply best-in-class implementation approaches.
Our Global Client Base40+ Offices Provide Perspective, Coverage & Service By Region 250,000 SME & Global Companies, 2 million executives North America, 95,000 Companies Europe 80,000 Companies Others, 40.0% Africa /Middle East 8,000 Companies Latin America 9,000 Companies South Asia 11,000 Companies Asia Pacific 47,000 Companies
Learn more about GTM Call us toll free: 1.877.GoFrost (1.877.463.7678) Email us: GTMresearch@frost.com Visit us online: www.gtm.frost.com • Keith P. O’Brien • Vice President, Global Research • (703) 298 7615 • keith.obrien@frost.com • Austin Pullmann • North American Program Manager • (210) 247 2430 • austin.pullmann@frost.com