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Andrea Serri Confindustria Ceramica Press Officer

The Ceramic Tile Market: new technologies as a factor of growth Mosbuild – Moscow, April 15, 2014. Andrea Serri Confindustria Ceramica Press Officer . Porter: the Sassuolo ceramic district.

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Andrea Serri Confindustria Ceramica Press Officer

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  1. The Ceramic Tile Market:new technologies as a factor of growth Mosbuild – Moscow, April 15, 2014 Andrea Serri Confindustria Ceramica Press Officer
  2. Porter: the Sassuolo ceramic district “Italian tiles were well known throughout the world for their superior physical and aesthetic qualities. Italy’s success, however, was perhaps more down to technology than to design. ... Italian companies obtained the most impressive innovative results in tile production technology, including the first continuous production process and the marketing of single-fired tiles”. Michael Porter, The Competitive Advantage of Nations, 1991
  3. Stages in the technological development of Italian ceramics The 1950s: red stoneware The 1960s: cottoforte The 1970s: single-firing The 1990s: fine porcelain stoneware The 2010s: large-size slabs / slim thicknesses / functionalised surfaces
  4. Shopping Center, Yekaterinburg
  5. Private House, Odessa
  6. Metro Station, Brescia (Italy)
  7. Egyptian Museum, Torino (Italy)
  8. Wilthshire County Hall, Trowbridge (UK)
  9. Eggenberg Spa and Swimming Pool, Graz (Austria)
  10. Office Building Yangjae-dong, Seoul (South Korea)
  11. Salt Lake City Airport (USA)
  12. Soweto Theatre, Johannesburg , South Africa
  13. Kempinski Hotel, Doha (Qatar)
  14. The relationship between technology and the market Technology as a response to new market demands Technology as an antidote to the repetitiveness of surfaces Technology as a complete offer of ceramic solutions
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