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Strategic Plan Discussion

Strategic Plan Discussion. By: Tracey Hyatt Bosman & Robert Franksen. Corporate Real Estate Strategy. Real estate solutions to help your business Align assets Real estate doesn’t have own strategy – It’s execution of corporate strategy Must be macro & micro. Shareholder Value?.

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Strategic Plan Discussion

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  1. Strategic Plan Discussion

    By: Tracey Hyatt Bosman & Robert Franksen
  2. Corporate Real Estate Strategy Real estate solutions to help your business Align assets Real estate doesn’t have own strategy – It’s execution of corporate strategy Must be macro & micro
  3. Shareholder Value? Think “Big Picture” Direct Financial Impact Surplus Property Workplace Strategies Mitigate risk/ Contingencies Work around/ Support OPS Reduce liability/ Increase profits Support max number of OPS efficiency Flexible solutions Thinking ahead Understand opportunity cost Exit strategy
  4. Obstacles to Creating Value Hard to measure (Impacts to recruiting, opportunity costs, etc.) Deal flow (Admin minutiae) Not in room for strategic decision making Over-reporting Missing key relationships with leadership and/or operational units Lack of credibility
  5. Drive Corporate Strategy? Sustainability Initiatives (Goals/ Objectives) “Shrink” the R.E. Process Drive vs. Advise position (Facilitator?) (‘Trusted Advisor’) Can CRE ‘Leverage’ service partners to enhance revenue Active part of decision-making process Sound CRE Strategy Interact with Core Teams (OPS/Dist.) Collaboration Site Selection Data & Expertise Translate Stratedy to CRE Supported by Service Providers (Evolutionary)
  6. How Service Providers Help Efficiency Doing what you would do Understand business objectives Specialized/ expertise Broaden perspective/ Best practices Shouldn’t push unneeded (unwanted) initiatives Shouldn’t go around CRE Allows you to focus on higher port of pyramid bandwidth
  7. What Does CFO Want? Ideas to grow business (‘look good’) Benchmarking/ Validation Controlled growth/ Optimization No surprises/ Set + hit targets Offset provisions (legacy) revenue Better forecasting Cost reduction ( world class targets) Work/ cooperate with other functional groups (liaison)
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