IEEE Membership Development August 16, 2008

1. IEEE Membership Development August 16, 2008 Joe RedfieldIEEE CTS Membership Development ChairJ.Redfield@ieee.org www.ieee.org/md

2. June IEEE Member Stats IEEE MemberNet Program Member and Geographic Activities SAMIEEE MD Resources MD in the Central Texas Section Today’s Discussion …

3. June Membership Statistics

4. Membership Development Web Cast Net Gain Net Loss Total Gain June 2008 – By Region / Higher & Student Grade • The significant decline in Student Membership in June is due to the elevation (12,644) from Student Membership to Higher Grade Membership.

5. Membership Development Web Cast Total IEEE Membership: Year-over-Year Monthly Growth UP 2.4% FROM MAY

6. Membership Development Web Cast UP 6.1% FROM MAY Higher-Grade Membership: Year-over-Year Monthly Growth

7. Membership Development Web Cast DOWN 10.2% FROM MAY Student-Grade Membership: Year-over-Year Monthly Growth

8. Central Texas SAMIEEE Stats(Aug 15, 2008)

9. IEEE MemberNet™Online Member Directory

10. Desired Outcomes • Launch and deployment of a next-generation, member benefit to help secure membership recruitment and retention • Venue of choice for peer-to-peer networking for IEEE members, and foundation for IEEE social network • Complete integration within myIEEE, as stand-alone benefit and “look-up” application • Measures of Success • Member Awareness & Satisfaction • Member Utilization & Share • Profile Opt-ins

11. MemberNet Navigation & Features

12. MemberNet Navigation / FeaturesLaunching IEEE MemberNet • myIEEE • Quick Search, Opt-in Preferences, Launch network • Single sign-on & personalization enabled

13. MemberNet Navigation / FeaturesMember Profile Member’s name linked to their profile Opted-in profile • Photo • Members’ Section (linked) • Short bio • Technical Interests • Employer • School • Various Contact info (email, instant messaging, mailing address)

14. MemberNet Navigation / Features‘myNetworks’ • Personalized to each member upon launching • Dynamically updated with changes in ‘myAccount’ • Search results of other members who have opted-in same criteria • Search results are dynamic • Active status • Degree of opt-in

15. MemberNet Navigation / FeaturesSearching & Results • Query building tool • Search results are dynamic • Active status • Degree of opt-in • Bread-crumb trail • Member-grade designation changes dynamically upon elevation member grade volunteers awardees

16. MemberNet Navigation / FeaturesPrivacy & Opt-In • Profiles default to only members’ name and grade • Additional info by opt-in only, by each member • Opt-in also determines members’ visibility in search and ‘myNetworks’ query results

17. IEEE MemberNet • A Next-generation, member benefit to help secure membership recruitment and retention • Venue of choice for peer-to-peer networking for IEEE members, and foundation for IEEE social network • Complete integration within myIEEE, as stand-alone benefit and “look-up” application • Measures of Success • Member Awareness & Satisfaction • Member Utilization & Share • Profile Opt-ins

18. IEEE Member and Geographic Activities Joe Lillie, IEEE Vice President Cecelia Jankowski, Managing Director Member and Geographic Activities (MGA) May 2008

19. The TransitionfromRegional ActivitiestoMember and Geographic Activities M G A was born on 01/01/08

20. RA >>>> MGA - Why Change? • Over the past several years we have lost the focus on the member – no one to blame, it just happened • If you always do what you always did you will always get what you always got • Our world is changing and we must change with it to properly serve the members of the future

21. RA >>>> MGA - A Change of Focus Regional Activities Primary Focus • Geographic Units Operation to Serve the Volunteer, Member, Students, Profession, Public Member and Geographic Activities Primary Focus • Help the member grow and develop for themselves, for the Institute and to serve the common good throughout their life cycle and their various roles. The Geographic Unit is one of the primary means to these ends.

22. Current Transition Status • The MGA Board is in place and engaged • The MGA Vice Chairs have been elected and are engaged • New committees have been formed and committee members are in place • Required processes are being developed • Tools for use at the Section level are being designed and tested • A lot of additional work is still required

23. Member and Geographic ActivitiesHow Do You Say It? M – G – A (Use the three letters) MGA Board - the governing body MGA Department - the staff department at HQ MGA - the team of volunteers and staff leading the effort

24. MGA Vision and Mission Vision Ensure Quality Member Opportunities for Continuous Engagement Mission Inspire, Enable, Empower and Engage Members of IEEE Guiding Principles The Member is IEEE and IEEE is the Member Membership is a core value of IEEE. Members shape IEEE's future. Members collaborate to create IEEE's future. IEEE enhances members' future.

25. Thank you for your commitment to the IEEE, your volunteer efforts and your enthusiasm!! Contact Information Joe Lillie – j.lillie@ieee.org Cecelia Jankowski – c.jankowski@ieee.org

26. New and Improved SAMIEEE

27. SAMIEEE • New Web based query program for volunteers • Same tool HQ staff uses • New query fields • Real time ( no weekly update) • Online training available

28. SAMIEEE Chapter Chairs/MDCs all have access to CTS Society members Check if access is “turned on”. http://www.ieee.org/organizations/vols/samieee/ CTS SAMIEEE Training: • Hosted by CTS MDC Chair • Several phone sessions planned for next few months • Sign-up for training if interested • Training Sessions to provide initial starting point Special one-on-one training available on request

29. SAMIEEE Example of new information available: • List of NEW IEEE members • List of EXISTING IEEE members moving into CTS • List of Members with no Email address • List of Members with NO EMAIL flag checked

30. MD Resources 2009 Materials will be shipped soon Materials will be shipped/delivered to Chapters on request SPECIAL Materials available for Chapter Events Some 2008 Material still available on request

31. Membership Development in the Central Texas Section

32. Membership Development in the CTSExisting and Future • Senior Member Program (Upgrade Events) • Spring in Austin - (Held in April of 2008) • Fall in San Antonio – (Date not set) • Renewal support (non-renewing members) • Re-instatement program (after Feb terminator) • Membership Analog Column • Student Enrollment/Retention • CTS Gold Program • Chapter Meeting MD Material

33. Remind CTS members of the benefits of participation in the IEEE Network Continue to integrate Membership Development efforts with the rest of the CTS activities A Membership Development desk at every local conference Use the GOLD team to promote student membership Make Membership Development a part of every meeting, communication and activity Membership Development Web Cast What can WE do to grow the IEEE Membership?

34. The half-year dues period starting on March 1st is apeak recruitment time It allows people to test IEEE membership for a smaller initial fee New members pay half-year dues when they sign up from 1 March through 31 August Services commence immediately upon joining and continue through December 31 Members joining in March receive a bonus of 4 months of extra service above and beyond the six months they are paying for Membership Development Web Cast Recruit New Members

35. Questions www.ieee.org/myieee