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Winter Campaign 2019: Boosting Membership Growth at YMCA of Metropolitan Milwaukee

Dive into the 2018-2019 fiscal year trends and key drivers of membership growth during the Winter Campaign from December 26th to March 15th at YMCA of Metropolitan Milwaukee. Learn about marketing strategies, lead generation, financial assistance, and cause-driven tours that contributed to revenue and unit trends. If you have questions or want to know more, contact us at TR.Yow YMCA of Metropolitan Milwaukee at 414-274-0808 or tyow@ymcamke.org.

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Winter Campaign 2019: Boosting Membership Growth at YMCA of Metropolitan Milwaukee

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  1. Winter Campaign 2019Membership Growth TR YOw YMCA Metropolitan Milwaukee • March 2019

  2. OVERVIEW • Revenue / Unit Trends 2. Key Membership Drivers • Better Together • Financial Assistance • VA • Cause Driven Tours • Lead Generation 3. Marketing 4. Closing |Winter Campaign – Membership Growth| 2019 YMCA of Metropolitan Milwaukee

  3. Revenue/ Unit Trends 2018-2019 Fiscal Year Trends (Core Units) |Winter Campaign – Membership Growth| 2019 YMCA of Metropolitan Milwaukee

  4. Key Membership Drivers – Winter Campaign December 26th-March 15th Drivers: |Winter Campaign – Membership Growth| 2019 YMCA of Metropolitan Milwaukee

  5. Membership marketing – Winter Campaign |Winter Campaign – Membership Growth| 2019 YMCA of Metropolitan Milwaukee

  6. Membership Drivers How Did You Hear About The Y? |Winter Campaign – Membership Growth| 2019 YMCA of Metropolitan Milwaukee

  7. Questions? |Winter Campaign – Membership Growth| 2019 YMCA of Metropolitan Milwaukee

  8. Thank You • TR Yow • YMCA of Metropolitan Milwaukee • 414 274 0808 • tyow@ymcamke.org

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