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Wego Sales Presentation (NTOs)

2009. Wego Sales Presentation (NTOs). Wego delivers value to our travel & non-travel partners. Founded in 2005 by former executives from IHG, Yahoo!, Priceline and ZUJI Over 150 travel providers have signed commercial agreements with us, including:

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Wego Sales Presentation (NTOs)

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  1. 2009 Wego Sales Presentation (NTOs)

  2. Wego delivers value to our travel & non-travel partners • Founded in 2005 by former executives from IHG, Yahoo!, Priceline and ZUJI • Over 150 travel providers have signed commercial agreements with us, including: • leading airlines and low-cost-carriers, such as Emirates, KLM/Air France, Lufthansa, Qantas • Leading hotel chains such as IHG, Starwood, Marriott, Accor, Carlson and Pan Pacific • Leading OTAs and aggregators such as Expedia, Travelocity, HotelClub and Priceline • Over 20 distribution agreements including major portals such as Yahoo!, MSN, eBay, News.com.au, In.com News Digital Media, a division of News Corp, is an investor.

  3. Wego: What Is A Travel Search Engine ? We don’t sell travel … …We deliver great leads to merchants who sell travel.

  4. Wego – “Ready to Buy” Leads Wego: Great Leads are “Ready to Buy” Ready to Buy Beginning their travel search • where to go? • what to pay? • where to buy? • destination chosen • price checked • merchant selected

  5. Wego: Provide qualified leads We do not compete with your existing marketing efforts. Our goal is to source and develop traffic that you don’t reach on your own. • Where does Wego get its traffic from? • Direct “power shoppers” (via bookmark) or type “wego.com” • Portal travel channels “powered by Wego”, such as MSN, Yahoo, eBay … • Google search results • Social media on Twitter and FaceBook • Regional cable TV tie-ups

  6. Wego: 3 Paths that Make Leads “Ready To Buy” “Live Price” Real-time price & availability Shoppers late in their search “Recent Price” Recent prices - instantly Shoppers seeking convenience “Hot Deals” Time-sensitive promos Shoppers seeking inspiration We reach shoppers at all stages of their travel planning!

  7. Wego Traffic –Demographics/Behaviour Highly active Travellers with Disposable Income 34%are aged 25-34,28%are aged 35-44 47%are male.53%are female 30%earn over US$50k/yr.21%earn over US$100K/yr 52%spend at least 15 hours online each week “Shopping”, “Resorts”, “Family/Kids” and “Romance” top the list of recent vacation types, with each cited by>40%of respondents “Western Europe”, “SE Asia” and “Australia” were the top planned destinations 48%now spend more time hunting for good deals than they did before the recession Source: Wego Global User Survey Mar/Apr 09

  8. Wego Traffic –Geo Sources Wego reaches >1M consumers/month

  9. Wego Traffic –Top city pairs searched

  10. Wego can help you achieve these objectives Raise brand awareness out a cluttered marketplace Display advertisements on homepage, results page, deals page and email newsletters. Video ads and rich media ads available. Shift market share from the region to your destination Destination-targeted ads to cross-sell your destination on competing destinations Distribute brochures Distribute online PDF brochures Database Collection Run contest on Wego and through its wide distribution network around the region

  11. Wego: Homepage Listings Visitors do a search 180x150 Banner ad Banner ad display

  12. Wego: Interstitial Page 300x250 Interstitial Display Ad Destination Targeted

  13. Wego: Air Results Page Premium Text Link Flight Listings Banner Ads

  14. Wego: Hotels Results Page Premium Text Link Hotel Spotlight Expandable Spotlight Banner ad

  15. Wego: Packages Results Page Packages Sponsored Links Packages Deals Listing

  16. Wego: Deals Page Featured Destination

  17. Wego: E-mail newsletters Featured Destination

  18. Wego: Landing page 1 Integrate booking engine 2 Highly customizable landing page with video viewing 1 1 2 2

  19. Destination campaign *Results page will include textlinks, skyscrapers and LRECs **Run of site banners can appear anywhere on the products results page and deals page

  20. Summary • Increase top of mind awareness • Highly targeted and affluent visitors • Targeted ads that can help in shifting market share to your destination • High flexibility in executing campaign and keen on out of the box ideas • Global exposure of media through major portals such as MSN, Yahoo and eBay available

  21. Thank you • Contact Us • Craig Hewett • craig@wego.com • Gary Lipkowitz • lipko@wego.com • +65 6438-8242

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