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7 Tradisi Penelitian Komunikasi

7 Tradisi Penelitian Komunikasi. Metodologi Penelitian Sosial Didik Haryadi Santoso. KOMUNIKASI. Robert T Craig. OBJECTIVE TERRITORY. INTERPRETIVE TERRITORY. Phenomenological. Cybernetic. Semiotic. Critical. Rhetorical. Socio-psychological. Socio-cultural.

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7 Tradisi Penelitian Komunikasi

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  1. 7 TradisiPenelitianKomunikasi MetodologiPenelitianSosial DidikHaryadiSantoso

  2. KOMUNIKASI

  3. Robert T Craig OBJECTIVE TERRITORY INTERPRETIVE TERRITORY Phenomenological Cybernetic Semiotic Critical Rhetorical Socio-psychological Socio-cultural Griffin: 2000: 35-46. Littlejohn, 2002: 12-14)

  4. The Socio-Psychological Tradition : • KomunikasisebagaiPengaruh Interpersonal (pendapat-sikap-persepsi-kognisi-interaksi & pengaruh (efek) • The Cybernetic Tradition : • KomunikasisebagaiProsesInformasi (information Processing, noise, overload, malfuntion) • The Rhetorical Tradition : • KomunikasisebagaiSeniMempengaruhiPublik (aktivitaskomunikasi-penyampaianpesan) • The Socio-Cultural Tradition : • KomunikasisbgKreatifitasmenciptakandanmenatarealitassosial (konflik,keterasingan(alienasi),struktursosial)

  5. The Phenomenological Tradition : • KomunikasisebagaiPengalaman Dialog “Diri” dan “yang Lain” (experience, self, dialogue) • The Semiotic Tradition : • Komunikasisebagai area mediasiintersubyektivitasmelaluitanda-tanda. (lambang/simbolmakna) • The Critical Tradition : • KomunikasisebagaiUpayaPerlawananreflektifatasWacanaKetidakadilan (persoalanideologis, penindasan, penolakan, perlawanan)

  6. Studi Pesan • Studi Khalayak • Studi Efek • Studi Komunikator • Studi Media

  7. CONTOH • Media & Pemberitaan Konflik: Analisis framing pemberitaan konflik timur tengah pada harian Kompas dan Republika Edisi ..... Studi Media-Tradisi Sosio Kultural • Konstruksi Makna Perempuan dalam Iklan televisi (Analisis semiotik R.Barthes pada iklan .....versi....)  Studi Pesan-Tradisi Semiotik • Social Media dan Mobilisasi Sosial: Studi Etnografi Virtual pada Akun Twitter & Facebook “Sedekah Rombongan”  Studi Khalayak-Cybernetics Tradition

  8. Hubungan Tayangan Upin Ipin terhadap tingkat religiusitas anak di Papringan Sleman Yogyakarta  Studi Efek- Tradisi Sosio Psyco Tradition • Representasi Identitas Perempuan di Televisi (Analisis Wacana Program Acara Take Him Out Indonesia 2010  Studi Pesan- Tradisi Sosio-Kultural • Komodifikasi Budaya dalam Ruang Virtual: Studi Etnografi Virtual pada www.melayuonline.com Kurun Waktu 2007-2012  Studi Media-Tradisi Kritis • Social Network Services and Cultural Identity: between Reinforcement and Commodification  Studi Media-Tradisi Kritis

  9. PERKEMBANGAN PENELITIAN KOMUNIKASI KINI • Penggabunganpendekatan KUALITATIF & KUANTITATIF (Multiple Research Strategis/ Multiple Method/ Double Method) • Penelitian tentang tema-tema : new media, komunikasi antar budaya...

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