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Monthly report Planning Div. Chiang, Chih Hsiang 2012.5.31. Agenda. Agenda. Market News. State Bank cuts deposit interest rate: 13, March 13% 11, April 12% 25, May 11% About 9 ~10 % at the end of this year Inflation rate will likely decline to 10%.
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Monthly report Planning Div. Chiang, Chih Hsiang 2012.5.31
Market News • State Bank cuts deposit interest rate: • 13, March 13% 11, April 12% 25, May 11% • About 9 ~10 %at the end of this year • Inflation rate will likely decline to 10% 2011 2012 Deposit 14% 9%~10% Inflation 19% 10%
Market News • AVI forecasts insurance market keep growth this year • Collect VND46.4 trillion premiums. • Grow up 24% from one year earlier. 28% 18% Non-life Life Life Insurance Market:Total premium 2010 13.8 trillion 16% 2011 16.0 trillion 18% 2012 18.9 trillion AVI: Association of Vietnamese Insurers
2012 Q1 Insurance Market: New business premium Unit: Billions VND • Cathay market share is decreasing from 2.8% to 1.9%
2012 Q1 Insurance Market: Total premium Unit: Billions VND • Cathay market share is decreasing from 1.1% to 0.7%
2012 Q1 Insurance Market: agent & productivity (): 2011Q1 • Cathay’s Productivity is too low.
2012 Q1 Insurance Market: rate of product • Endowment products have the highest rate. • Cathay’s Rider is lower than the market.
Rider Promotion • RIDER PROMOTION CONTENT Time: 22/3~13/6/2012 (2012.Q2:4th~6th working month) Product: R01 & R03 Content: FYP x 2.5 FYC x 1.2
Rider Promotion • R01&R03 Sales review in 4th~5th working month Attached Rate increases 5% in 5th wkm Premium Distribution increases a little 0.2% in 5th wkm HN and CT have higher increase rate, but still are too low (*):R01 & R03 case / total case (**): R01 & R03 premium / total premium
Rider Promotion • All Riders Sales review in 4th~5th working month Attached Rate of 5th wkm increases 3.0% in 5th wkm Premium Distribution increases 0.5% in 5th wkm HCM has the highest Rider Attached rate (*):rider case / total case (**): rider premium / total premium
UL Launching • UL Test in 4th~5th working month Total pass rate is only 23%. • Sale review in 5th working month Sales period of UL is short, so sales is not good.
Profit Center • Each branch is treated as a separate business Recruiting Training Selling Service • Each branch is responsiblefor making its own profit Increase Revenue Make profit Decrease Cost
Branch operating phase HN, DN, CT, HP HCM DNAI
Key Improvements for each Branch Enhance Sales Enhance Persistency Decrease Cost Branch