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Management strat gique des organisations 3-430-05 Hiver 2006 S ance 7 Louise C t

3 niveaux de stratgie. Stratgie gnrique (concurrentielle) Sur quelle base concurronons-nous nos comptiteurs dans chacune des activits dans lesquelles nous voluons ?Stratgie corporative Dans quelle(s) industrie(s)/mtier(s) voulons-nous tre ?Choisir les domaines d'activits, les orient

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Management strat gique des organisations 3-430-05 Hiver 2006 S ance 7 Louise C t

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